Case Study : In-Total-Control Corporate Identity

The Client

The In-Total-Control group of companies specialise in systems and control consultancy delivering high technology and process control system solutions for the pharmaceutical industry.

The Challenge

Having run a small Systems and Control Consultancy for more that 10 years Dave Bull understood how first impressions count, not only with customers but also employees. When he decided to grow his company he needed someone he could trust to work with him on developing a coherent corporate identity for his new business venture.

The Solution

Firefly Artwork worked closely with Dave, listening carefully to his ideas and working with him to develop the slogans of 'Control Rules' and 'Knowledge is King'. This in turn led to the development of a jesters crown as the company logo. Once the basic ideas and draft images were approved the final artworks for the logo’s and business cards were produced. The logo artworks were then scaled and converted into the required formats for use on business stationery and the web.

The Result

In-Total-Control are very pleased with the corporate identity they now have. Managing Director Dave Bull states "In-Total-Control is a professional organisation that required a professional image. Firefly Artwork listened carefully to my ideas, working closely with me to produce the results I required. Our business cards look professional and always attract the right sort of comment when they are handed over to potential clients".